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Eikon sales improve, but still sluggish in the Americas

Thomson Reuters' flagship desktop terminal Eikon, upgraded in January after disappointing sales since its launch in September 2010, has reached 50,000 installations ready for billing " but take-up in the Americas remains sluggish.

It’s a “massive milestone” said David Craig, president of the group’s largest division, financial and risk, pictured.

“This is proof that this year we’re playing to win. And with all the new and improved customer solutions we’re launching across our business, such as Eikon 3, we’re also changing the rules of the game,” he told employees this week in an update on progress thus far.

Craig said Thomson Reuters hit an all time high of active Eikon users last week. On average, active users are up five per cent and Eikon mobile active users up 33 per cent. An average of 1,200 new users per week have been added since last September.

About half – 49 per cent – of Eikon installations are in Europe. Some 20 per cent are in Asia, 14 per cent in the Americas, and others 17 per cent.

After content views, the second highest activity on Eikon is news search, he said. On average, about 85 per cent of users are searching for news on the terminal.

“There is a saying I like: Success in business is like a cake eating contest, the prize is more cake,” Craig added. “And, with ambitious 2013 targets for Eikon, Elektron and all our other platforms and products, this is exactly what we have.” ■

Thomson Reuters